*janded

'cuz life is so random

Bu-chaREST

Thought out my experience as a blogger, I had the chance to see and encourage a lot of interesting campaigns such as Let’s do it, Romania!, Why Don’t You Come Over, AIESEC activities, share a Coca-Cola, Romanians are smart and so on.

I simply love this kind of campaigns: where behind a brilliant advertising strategy is another idea, not just the encrease of the profit.

After the success of the “Romanians are smart” campaign, the ROM chocolate came up with another brilliant campaign, called “Bucharest, not Budapest”.

But the video below will make you smile and in the same time understand `the problem`.

Enjoy!

http://www.Bucharest.com/

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